Disney Music Group | The Greatest Hits

PROJECT DESCRIPTION

For the upcoming release of the new Searchlight Pictures film, The Greatest Hits, Disney Music Group came to my team looking for us to create a whole suite of assets to promote the score and soundtrack.

The hero piece was a minute-long video asset to promote the 2-LP vinyl. The video utilized clever rotoscoping and motion tracking to embed the messaging within the video spot. Warp transitions and some time-remapping were additional techniques employed to further craft an immersive piece.

Some of the other assets for the campaign can be seen below as well.

SERVICES PROVIDED

Video Editing
Motion Design
Rotoscoping
Visual Storytelling

THE TEAM

My role: Lead Designer / Art Director / Motion Lead
Executive Creative Director: Jen Perry

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